8 Tips to live stream like a pro
When you use the right video tools and prepare well in advance, live streaming can be easy, fun and an amazing brand awareness exercise. To get more news about
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Explore the best places to broadcast your live, what basic equipment you need, key practice tips as well as how to create a buzz around going live.
What is live streaming?
Live streaming online is different from "streaming a video" as a video is being sent in real time rather than transmitted from a storage space. So, there isn't any time for editing the video before uploading it as everything is being broadcast live. Video conferencing, work-related meetings and screen sharing, social media live broadcasts, or even a simple family video chat are all considered examples of live streaming. Live streaming is a popular employee management technique to keep your remote team’s productivity high.
1. Invest in quality video tools to stream
Video and audio sources are the tools you use to record your video and voice: a camera and a microphone. A lot of people use their smartphones but obviously for a professional live stream a high quality camera and mic are necessary. Check out our guide for top video cameras and microphones.
2. Practice before going live
Fear that there’s no place to get back and edit your mistakes? Totally justified. The best way to fight this is preparation and practice. If you've planned a 10 minute live, why not practice before? You can also try thinking of possible answers to questions your audience might have.
3. Look at the camera to connect with viewers
It’s tempting to keep looking at the reference monitor to check your appearance and facial expressions but doing this too much can be jarring to your audience.
4. Invite a guest or find a co-host
Having a co-host or regular guest that could make your content more interesting while reducing your burden! Delegating tasks to people might itself add to the confusion. What is everybody responsible for? What are the milestones? How should the team collaborate? You need to clearly answer these questions (and a lot more) in your project plans.
5. Check in with audio quality high
You really don’t want your audience to have difficulty understanding you because the audio quality is poor. Consider buying a microphone with a pop filter so audio is crisp and that your background noise isn't picked up. Look out for echoes and feedback during your practice sessions.
6. Promote your live stream time and place on social media
Create a buzz for your broadcasts! As a content creator, your live streaming session will have a higher impact if you’re appearing in front of a large audience.
7. Don’t stress about perfectionism
Much of the beauty of live streaming lies in its spur-of-the-moment nature so don't stress about perfection. As Matej Kukucka from StreamBee.io, an analytics SaaS solution for live streamers, explains, live interactions make live streaming much more interesting to people than recorded videos.
8. Have backup WiFi and tools
The success of your live streaming depends on many little pieces of the puzzle. That's why it's great to foolproof the streaming setup.
It'd be great to have backups for your tools, including a computer, mic, essential connectors and even a mobile hotspot. Internet connection could be a tricky issue. Check your upload speed to make sure it’s consistent (you can use speedtest.net). You need to have a second internet provider option ready (such as your phone’s internet) in case your regular internet connection goes down.
